Still Squandering the Earth?
Let’s Change Laces Not Shoes
A global initiative of spending less on shoes while adding more personal fashion
At this time of year, with the coming of all kinds of commercialized holidays, such as the Single’s Day earlier this week, the Thanksgiving at the end of November, and probably our favorite Christmas later in December, the world enmeshes itself in a shopping craze. Every one of us is so excited picking out presents for our family and friends as well as new outfits for ourselves, expecting the forthcoming season. Meanwhile, have you ever given any thought to the processes of producing clothes and shoes? What are the costs of this fast fashion faze? And, what “we” the textile industry have done as a part of this planet?
In the following two weeks, I will be sharing with you the manufacturing processes of apparels as well as the reasons for MACHIEN to initiate a “Change Laces Not Shoes” movement.
The Making of Garments
Taking cotton fabrics for instance, it takes at least 12 to 15 procedures on average to generate raw materials into a new clothing for sale (Ramesh Babu, Parande, Raghu, & Prem Kumar, 2007, p.143).
During each phase of the garment-making, some kinds of chemical substance will be emitted even when natural materials are used, creating what we normally called, industrial pollution. For instance, during the desizing procedure, the biochemical oxygen demand (aka. BOD) of the effluence turn out to be higher above normal standards, implicating disastrous harms to the environment if not dealt appropriately. Research suggests that at least 50% of the entire effluence is produced during the desizing process (Ramesh et al., 2007, p.142). This gives us—people from the textile industry—extra reasons to take it seriously.
Since so much are to be done when manufacturing a single piece of fabric, we may somehow fathom how much more chemical substances are to be emitted during the production of other more complexed textile products. Taking a pair of shoes for example. Far aside from the knocking and nailing seen in a shoe repairing shop, there are also the rubber soles, shoe surfaces, and seams used in making a pair of shoes. If we were to make an unboxing video for shoe-making, I am sure that at least 20 to 30 items would be discovered on the table. These all indicate a burden on our environment. Sometimes, looking at our shoes which are somewhat old, out of fashion and tainted, we may feel that a new pair of shoes is needed even though the old one is still wearable. Yet, did you know that just by cleaning our shoes and changing their shoelaces on top would offer them a completely new appearance, just like the one below?
*We helped one of our lovely customers change her old shoelaces after cleaning her shoes, and voila! This is now her brand new shoes!
Allow me this opportunity to invite you in joining our “Change Laces Not Shoes” movement starting from today. Let us wear out personal fashion in a simple fashion! Next week, I will be sharing more information on how and what the textile industry has done for the planet in the past two decades to create a sustainable future during textile manufacturing.
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